Season Identity for Free Word

For the Winter Season of Free Word I was wanted every character in the scenes to have a resemblence to the season. With the organisation hosting a huge number of events, I chose to create several characters to represent each event that would all combine to create the packed busy crowd scenes. In total I created over 60 characters for the season which were used for posters, social media icons, website banners, all the way up to 4m tall window displays.